MAIN SERVICES: SYSTEMS ANALYSIS AND PROCESS OPTIMIZATION; WORKFLOW DESIGN
Chrysallis Hair Studio
transforming beauty, one strand at a time…
Chrysallis Hair Studio, a renowned full-service salon, located in the vibrant hub of Vancouver, has become a beacon for individuals seeking exceptional hairstyling experiences.
The Studio offers a wide range of services including haircuts, hair color, hair extensions, blowouts and more. The team of highly trained professionals are dedicated to providing clients with the best possible experience in a warm and friendly environment.
Chrysalis believes that everyone deserves to feel beautiful and confident, which is why they strive to make each visit an unforgettable one.
CASE STUDY
THE CHALLENGE
Chrysallis, a two-person hair studio, faced challenges stemming from inefficiencies in their existing processes. A business audit and customer satisfaction survey revealed that their appointment scheduling and customer relationship management were lacking. The inefficiencies were not only straining the resources of the small studio but also impacting the overall customer experience.
The owner and staff were feeling overwhelmed, and the business was failing to reach its full potential due to these operational shortcomings. The need for a solution to streamline operations and enhance customer service became evident to ensure the sustainable growth of Chrysallis.
THE SOLUTION
To address the identified challenges, Chrysallis decided to seek help from studiokva, a consulting firm specializing in optimizing processes for small businesses. Over a period of six weeks, studiokva collaborated closely with the hair studio to implement a new appointment scheduling system and revamp their customer relationship management approach.
The new system enabled Chrysallis to manage appointments more efficiently and effectively. By centralizing customer information, the hair studio could now provide more personalized and streamlined services, ultimately enhancing the overall customer experience.
THE RESULT
As a result of this collaboration, Chrysallis experienced significant improvements - a 50% reduction in appointment scheduling time, a 20% increase in customer satisfaction, and a 10% boost in customer retention. Furthermore, the owner's participation in the implementation process not only yielded measurable results but also reignited their passion for the business, reducing burnout and overwhelm.
The transformation brought about by the new system and consulting support laid a strong foundation for Chrysallis to thrive and succeed in the competitive beauty industry
